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Three ways to make the next piece of work clearer.
Write the brief before the prompt
A useful creative brief names the audience, desired outcome, message, and constraints. The Templates page gives you a six-field starting point; Brand Assets shows how to turn it into a focused image prompt.
Review the destination as well as the creative
An image can earn attention while the page loses the next step. Read Marketing and OnSites together, then check whether the headline, supporting content, and action tell the same story.